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John Walker
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  • New York, NY
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John Walker's Discussions

NIN Optimal Rotation Help

Weave Buffs where able & Mug when buffed.The long CD's cause the awkward mix-up in the latter-half of the rotation ~ Huton (70s), Trick (60s), Kassatsu (120s, hence "every other"), & Ninjitsu…Continue

Started Jul 29

Topaz or Ifrit-Egi, which is useful in dungeon areas?

Don't know why, but I was told to get the Ifrit-egi out, and then about twice after, during Brayflox Longstop, as it kept being knocked out.I thought the Topaz would still be ideal, given the amount…Continue

Started Jul 29

Is there a Guide on How to Ninja yet?

I'm asking because I decided to fate level like the rest of them but I fear that I may not know what the rotations and such for the classAnd before anyone ask Why I'm blazing thought content or think…Continue

Started Jul 29

Itinerant Moogle? And other minor things.

So.. not that long ago we had another contest to have special earrings placed in the game on the winning servers... Pretty much every server apparently won this and was supposed to get those…Continue

Started Jul 29

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John Walker's Blog

When I was the CMO of Ascentium, an award-winning digital agency in Seattle, my bonus structure was tied purely to the company’s quarterly NPS. To me, this made sense- it was brilliant in its utter s…

When I was the CMO of Ascentium, an award-winning digital agency in Seattle, my bonus structure was tied purely to the company’s quarterly NPS. To me, this made sense- it was brilliant in its utter simplicity and like the whole idea around NPS and “The Ultimate Question”, one “score” served as a proxy for the health of Ascentium’s marketing effort. No doubt, proxies are imperfect but have a scorecard of 50 variables too is imperfect so I was happy with the idea; better yet, I actually…

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Posted on August 4, 2017 at 10:17am

Qualitative, Quantitative, or Both? Tips for Choosing the Right Tool

In market research, it can occasionally feel like the rivalry between qualitative and quantitative research is like the Red Sox vs. the Yankees.  You can’t root for both, and you can’t just “like” one.  You’re very passionate about your preference.  But in many cases, this can be problematic. For example, using a quantitative mindset or tactics in a qualitative study (or vice versa) can lead to inaccurate conclusions.

Below are some examples of this challenge—one that can…

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Posted on August 4, 2017 at 10:00am

The Benefits of Online Qual in Disruptive Innovation

Disruptive innovation is the process of developing new technologies and markets that replace the incumbent. If continuous innovation is doing better then disruptive innovation is doing differently. The dilemma that organisations face is the balance between risk and reward of these two types of innovation. Continuous innovation is a low risk strategy that has gained popularity as agile methods of research and business become more commonplace.

Disruptive innovation is…

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Posted on August 4, 2017 at 10:00am

Five Things I Like About The CXPA

The Customer Experience Professionals Association (CXPA) is a global, non-profit organization that has helped solidify Customer Experience as a necessary and critical role profession.

As one of the founding corporate members of CXPA, it’s been exciting to watch the association evolve and contribute to the profession. Here are the top five reasons why I think CX professionals should join and get involved in the association.

Google+ Hangout: These are short, informal Q&A…

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Posted on August 4, 2017 at 10:00am

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